What is Web Analytics?

When it comes to web traffic, you are talking about the total number of visitors you got on your website over a given period. These are both incoming and outgoing visitors.

Shows your best performing pages, entry and exit pages.

These are the number of times that visitors have viewed a particular page.

These are the number of times that visitors have clicked a link in your website.

This is the total number of visitors who connected to your website for the first time

You will mostly find this data in Google analytics. Bounce rate is the percentage of visitors who visits your site but leaves without interacting or soon after viewing the first page.

This is a measurement of the number of visitors who showed some interest in your products or services. This can be either by purchasing from your site or subscribing to a form.

These are all the visitors who find your website through a search engine.

These are the visitors who come to your website directly (without the help of a search engine).